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Assistant Manager, Trade Marketing, Eastern China

Location: Shanghai, Mainland China

WHO ARE WE?

At the Hong Kong Tourism Board, we are passionate about showcasing our city as a must-visit destination. Renowned for its iconic skyline, culinary wonders, and rich cultural tapestry where East meets West, Hong Kong is a bustling metropolis that offers extraordinary experiences to a diverse array of travelers. As we seize new opportunities to enhance our city's global appeal, we remain committed to promoting Hong Kong's unique charm and vibrancy, reinforcing its reputation as a world-class destination. We invite passionate talents to join our dynamic and fun team in achieving this vision.


HOW YOU WILL CONTRIBUTE AND LEARN?

  • Plan and manage trade coop activities in Eastern China to drive conversion to HK 

  • Partner with key airlines to promote tactical offers in order to create travel urgency 

  • Monitor closely the market trend / consumer behaviour to develop new / special interests tour products that align with HK’s new travel experiences and major events to drive FIT, first-timer and repeater travel in the Eastern China region. Plan and manage programs for trade engagement and training 

  • Maintain good relationship with OTA / travel agents and government tourism bureaus to ensure healthy development of travel market in Eastern China region 

  • Support on planning and delivering programs that drive MICE arrivals and group leads 

  • Cultivate business potential from high yield MICE event organisers to select Hong Kong as their MICE destination 

  • Contribute ideas in the development of effective actions plans, communicate regularly with local and relevant departments in Hong Kong to ensure plans can be effectively executed 

  • Run programs that sustain Hong Kong as a quality travel destination through Quality Travel Service (QTS) program and Quality & Honesty Travel (Q&H) program. 

  • Support trade marketing programs including but not limited to sales calls, trade briefings and FAM trips 

  • Assist and execute any work deemed necessary by the Regional Director, Mainland, Chief Representative of Shanghai Office, Director, MICE, Mainland China and Director, North and North-eastern China in Beijing Office.
     

WHO ARE WE LOOKING FOR?

  • University degree holder, preferably in Marketing, tourism or related discipline 

  • Over 6 years working experience in sales & marketing, and/or tourism industry 

  • Good communication skills, verbal and written. Fluent in Putonghua and English 

  • Strong project management skills, with the ability to manage multiple tasks and is able to work under pressure 

  • Details-oriented and capable of multi-tasking 

  • Strong computer knowledge and familiar with different business software 

  • Passionate, proactive and think creatively 

  • A good team player with high level of integrity 
     

LOCATION:

  • This position is location in our Shanghai Office.
  • We do not offer moving allowances from other cities.

Application Method

If you are passionate about our mission and believe you are the one we are looking for, please send us your resume with present and expected salary by clicking "Apply Now". We are looking forward to hearing from you.

Only shortlisted applicants will be contacted.  Personal data provided by job applicants will be kept in strict confidence and used only for recruitment and employment-related purpose in accordance with our personal data policies. By submitting your job application, you acknowledge that you have read, understood and accepted the HKTB’s Personal Information Collection Statement Pertaining to Job Application at here.

We are an equal opportunities employer.

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