Event Sponsorship Opportunities

The Hong Kong Tourism Board (HKTB) is committed to offering exciting events and programmes throughout the year to reinforce Hong Kong’s position as the events capital of Asia and the preferred travel destination in Asia. Every year, a wide variety of events successfully attracts thousands of visitors and local participants, generating widespread media coverage in Hong Kong and worldwide with high global publicity value.

Benefits of sponsoring our events:

  • Reach Your Target Audience
    Engage with your target audience and maximise your reach with event audiences in the hundreds of thousands from different backgrounds

  • Corporate Brand Promotion and Credibility
    Associate your brand with the sponsored mega event and leverage this for media exposure, on-site brand visibility and improved public perception

  • Corporate Goodwill
    Show your business is willing to support and nurture the development of the tourism industry in Hong Kong

We are now offering a range of sponsorship opportunities for the following mega events:

Event Nature: Outdoors campaign
Event Date: Jun 2021 to Aug 2021 (Summer Phase); Nov 2021 to Mar 2022 (Winter Phase) 
Sponsorship Opportunity: Sponsor
Event Nature: Cycling event
Event Date (Tentative): 17 Oct 2021
Sponsorship Opportunity: Major Sponsor, Official Suppliers
Event Nature: Outdoor consumer fair
Event Date (Tentative): 28–31 Oct 2021
Sponsorship Opportunity: Title Sponsor, Major Sponsor
Event Nature: Festive event
Event Date (Tentative): 26 Nov 2021 to 2 Jan 2022
Sponsorship Opportunity: Title Sponsor 
Event Nature: Festive event (musical fireworks)
Event Date (Tentative): 31 Dec 2021
Sponsorship Opportunity: Title Sponsor  
Event Nature: Street parade
Event Date (Tentative): 1 Feb 2022
Sponsorship Opportunity: Float Sponsor, Major Sponsor

Find more details regarding HKTB’s annual mega events.

For enquiries, please feel free to contact General Manager, Event & Product Development at eventsponsorship@hktb.com.

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