Event Sponsorship Opportunities

The Hong Kong Tourism Board (HKTB) is committed to offering exciting events and programmes throughout the year to reinforce Hong Kong’s position as the events capital of Asia and the preferred travel destination in Asia. Every year, a wide variety of events successfully attracts thousands of visitors and local participants, generating widespread media coverage in Hong Kong and worldwide with high global publicity value.

Benefits of sponsoring our events:

  • Reach Your Target Audience
    Engage with your target audience and maximise your reach with event audiences in the hundreds of thousands from different backgrounds

  • Corporate Brand Promotion and Credibility
    Associate your brand with the sponsored mega event and leverage this for media exposure, on-site brand visibility and improved public perception

  • Corporate Goodwill
    Show your business is willing to support and nurture the development of the tourism industry in Hong Kong

We are now offering a range of sponsorship opportunities for the following mega events:

Event Nature: Outdoors campaign
Event Date: June 2021 to August 2021 (Summer Phase); November 2021 to March 2022 (Winter Phase) 
Sponsorship Opportunity: Sponsor
Event Nature: Cycling event
Event Date: to be confirmed
Sponsorship Opportunity: Major Sponsor, Official Suppliers
Event Nature: City-wide culinary event
Event Date: 1–30 November 2021
Sponsorship Opportunity: Title Sponsor, Major Sponsor
Event Nature: Festive event
Event Date (Tentative): late November 2022 to early January 2023
Sponsorship Opportunity: Title Sponsor, Major Sponsor
Event Nature: Festive event
Event Date: 31 December 2022
Sponsorship Opportunity: Title Sponsor  
Event Nature: Festive event
Event Date: Chinese New Year 2023
Sponsorship Opportunity: Major Sponsor

Find more details regarding HKTB’s annual mega events.

For enquiries, please feel free to contact General Manager, Event & Product Development at eventsponsorship@hktb.com.

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