Senior Manager, Communications (HK Focused)

Location: Hong Kong


At the Hong Kong Tourism Board, we take great pride in helping people across the world fall in love with our home. There are many challenges, but we continue in earnest to revitalize and reshape the Hong Kong tourism brand and build sustainable growth for our city’s economy. To achieve our ambition, we are inviting passionate talents with a global mindset to join us at this incredible juncture, and work with a dynamic and fun team.



  • Plan local media publicity programmes to enhance public awareness of HKTB’s initiatives and drive local participation to HKTB’s mega events/ campaigns
  • Ensure delivery of quality publicity materials in support of events/ campaigns
  • Devise comprehensive engagement programmes to maximise positive engagement with stakeholders to enhance goodwill towards HKTB 
  • Handle crisis management and communications for events/ campaigns
  • Provide media marshalling to company executives at events
  • Conduct budget control and quality control on publicity programmes requested and funded by other divisions



  • University graduate, preferably degree obtained in Marketing and PR, preferably with a minimum of 10 years’ PR/ communications working experience of which at least 5 years should be at supervisory level
  • Knowledgeable in all aspects of public relations, as well as management on project, budget, staff and crisis, able to devise both short and long-term plans to support the PR strategy
  • Solid background with proven track record in managing large-scale PR campaigns in HK
  • Sound knowledge of tourism industry is an advantage
  • Excellent relationships with medias
  • Skillful in senior level presentations, negotiations and relationship building.
  • Equipped with strong communication skills and business acumen to provide quality PR services in fulfilling corporate requirements
  • Excellent command in both written and spoken English and Chinese including Putonghua
  • Strong managerial ability and interpersonal skills
  • Multi-tasking and be able to manage stresses, changes and constraints

Application Method

If you are passionate about our mission and believe you are the one we are looking for, please send us your resume with present and expected salary by clicking "Apply Now". We are looking forward to hearing from you.

Only shortlisted applicants will be contacted.  Personal data provided by job applicants will be kept in strict confidence and used only for recruitment and employment-related purpose in accordance with our personal data policies. By submitting your job application, you acknowledge that you have read, understood and accepted the HKTB’s Personal Information Collection Statement Pertaining to Job Application at here.

We are an equal opportunities employer.

We use cookies to ensure that we give you the best experience on our website, to understand your interests and provide personalized content to you as further set out in our Cookie Policy here. If you accept the use of cookies on our website, please indicate your acceptance by clicking the "I accept" button. You may manage your cookies settings at any time.