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Senior Manager, Communications (Short-haul Markets)

Location: Hong Kong


At the Hong Kong Tourism Board, we take great pride in helping people across the world fall in love with our home. There are many challenges, but we continue in earnest to revitalize and reshape the Hong Kong tourism brand and build sustainable growth for our city’s economy. To achieve our ambition, we are inviting passionate talents with a global mindset to join us at this incredible juncture, and work with a dynamic and fun team.



  • As the PR Manager of designated markets
    • To drive PR programs in short-haul markets, e.g. Japan, Korea, South-east Asia
    • To support the senior management in devising publicity strategies for various events and functions
    • To cultivate closer working relationship with a selective group of foreign correspondents and HK media so as to influence them to produce more positive stories about HK tourism
  • As the Project Manager for the Communications Team
    • To drive cross-market PR projects to support Head Office’s initiatives such as mega events/third party events/new attractions launch
    • To drum up publicity for Hong Kong leveraging regional TV and online media platform
    • To engage stakeholders such as CGs, PR of trade/hotel partners, experts in art/culture/tourism in HK, etc.



  • University graduate, preferably with a degree in Marketing and Communications, and a minimum of 10 years of relevant working experience.
  • Extensive knowledge and expertise in all aspects of public relations, including project management, budgeting, staff management, and crisis management.
  • Exceptional presentation skills, with the ability to confidently address senior management, conduct negotiations, and build strong relationships.
  • Possess a highly creative mindset, consistently staying up to date with the latest travel trends and Hong Kong's tourism offerings.
  • Excellent command of both written and spoken English and Chinese, including Mandarin.
  • Outstanding interpersonal and leadership skills, proficient in identifying and resolving complex operational, organisational, and staff-related issues.
  • Able to multitask effectively and thrive in high-pressure environments.

Application Method

If you are passionate about our mission and believe you are the one we are looking for, please send us your resume with present and expected salary by clicking "Apply Now". We are looking forward to hearing from you.

Only shortlisted applicants will be contacted.  Personal data provided by job applicants will be kept in strict confidence and used only for recruitment and employment-related purpose in accordance with our personal data policies. By submitting your job application, you acknowledge that you have read, understood and accepted the HKTB’s Personal Information Collection Statement Pertaining to Job Application at here.

We are an equal opportunities employer.

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