Senior Manager, Communications (Short-haul Markets)

Location: Hong Kong

WHO ARE WE?

At the Hong Kong Tourism Board, we take great pride in helping people across the world fall in love with our home. There are many challenges, but we continue in earnest to revitalize and reshape the Hong Kong tourism brand and build sustainable growth for our city’s economy. To achieve our ambition, we are inviting passionate talents with a global mindset to join us at this incredible juncture, and work with a dynamic and fun team.

HOW YOU WILL CONTRIBUTE AND LEARN?

• As the PR Manager of designated markets
  • To drive PR programs in short-haul markets, e.g. Japan, Korea, South-east Asia
  • To support the senior management in devising publicity strategies for various events and functions
  • To cultivate closer working relationship with a selective group of foreign correspondents and HK media so as to influence them to produce more positive stories about HK tourism
• As the Project Manager for the Communications Team
  • To drive cross-market PR projects to support Head Office’s initiatives such as mega events/third party events/new attractions launch
  • To drum up publicity for Hong Kong leveraging regional TV and online media platform
  • To engage stakeholders such as CGs, PR of trade/hotel partners, experts in art/culture/tourism in HK, etc.

WHO ARE WE LOOKING FOR?

• University graduate, preferably with a degree in Marketing and Communications, and a minimum of 10 years of relevant working experience.
• Extensive knowledge and expertise in all aspects of public relations, including project management, budgeting, staff management, and crisis management.
  
• Exceptional presentation skills, with the ability to confidently address senior management, conduct negotiations, and build strong relationships.
  
• Possess a highly creative mindset, consistently staying up to date with the latest travel trends and Hong Kong's tourism offerings.
  
• Excellent command of both written and spoken English and Chinese, including Mandarin.
  
• Outstanding interpersonal and leadership skills, proficient in identifying and resolving complex operational, organisational, and staff-related issues.
  
• Able to multitask effectively and thrive in high-pressure environments.