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Senior Executive, Brand Marketing (2-year Renewable Contract)

Location: Hong Kong


At the Hong Kong Tourism Board, we take great pride in helping people across the world fall in love with our home. There are many challenges, but we continue in earnest to revitalize and reshape the Hong Kong tourism brand and build sustainable growth for our city’s economy. To achieve our ambition, we are inviting passionate talents with a global mindset to join us at this incredible juncture, and work with a dynamic and fun team.



  • Develop and implement the Destination Brand Image Campaign and in-town communication for core experience and event promotion as well as local activations
  • Work independently on budget and project timeline planning, and assist in creative briefing, media planning, accounting and reporting etc., such as Purchase Services Order and Invoices, in a timeline manner
  • Day-to-day liaison with the HKTB’s appointed global advertising agency and designated worldwide offices on the supervising and monitoring on each tasks’ timeline, creative development and execution, media planning, budgeting, accounting, so as to ensure all plans are executed in quality and in accordance to the agreed brand guideline
  • Work closely with Event Team and other internal parties on consolidating, vetting, commenting and approving all relevant content and information along the creative material development process


  • University graduate, marketing disciplines preferred
  • Minimum 3 years of experience in regional or international marketing or communications
  • Demonstrated experience in working for or with advertising agencies is an advantage
  • Knowledge and experience in implementing and co-ordinating international co-operative marketing campaigns
  • Experience in developing integrated marketing strategies and activities, social and digital in particular
  • Good command of both spoken and written English and Chinese, Putonghua is an advantage.
  • Able to work independently as well as part of a dynamic team
  • Able to think creatively, manage multi-tasks, work under tight timeframe and meet strict deadlines

Application Method

If you are passionate about our mission and believe you are the one we are looking for, please send us your resume with present and expected salary by clicking "Apply Now". We are looking forward to hearing from you.

Only shortlisted applicants will be contacted.  Personal data provided by job applicants will be kept in strict confidence and used only for recruitment and employment-related purpose in accordance with our personal data policies. By submitting your job application, you acknowledge that you have read, understood and accepted the HKTB’s Personal Information Collection Statement Pertaining to Job Application at here.

We are an equal opportunities employer.

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