At the Hong Kong Tourism Board, we take great pride in helping people across the world fall in love with our home. There are many challenges, but we continue in earnest to revitalize and reshape the Hong Kong tourism brand and build sustainable growth for our city’s economy. To achieve our ambition, we are inviting passionate talents with a global mindset to join us at this incredible juncture, and work with a dynamic and fun team.
HOW YOU WILL CONTRIBUTE AND LEARN?
Implement the marketing initiatives including brand campaign, marketing programs and partnership programs to enhance knowledge and experience for trade, visitors, and general public of QTS Scheme
Strengthen the relationship, network and connections with key industry stakeholders
Oversee and drive development strategy and enhancement campaigns of the Scheme
Identify co-op initiatives with strategic partners, such as banks and credit card companies, shopping malls, QTS merchants, etc, for development of visitor spending stimulation programs to achieve win-win co-op objectives
Continuously look for sponsorship opportunities to raise support (both in-kind or cash sponsorship) and participation in HKTB’s mega events and other marketing programs
Monitor vendor for QTS marketing and partnership program management to ensure the quality standards on offers solicitation and scheme promotion programmes
Liaise and work closely with other functional teams as well as outsourced vendor to provide effective marketing platforms for QTS merchants
Monitor the performance of the outsourced vendors in accordance to the contractual terms and to conduct performance review and update with management
Assist in preparation of the annual budget exercise for the team and report updating on a regular basis
Undertake any other duties/ special assignments as directed by Senior Manager, QTS
WHO ARE WE LOOKING FOR?
Degree or equivalent in marketing or business management
At least 8 years of working experience in marketing, of which 2 years is at managerial level
Solid experience in marketing and project management. Experience in digital marketing is an advantage
Mature, analytical, flexible, able to work independently and under pressure
Good report writing, business budgeting and presentation skills
Proficiency in PC applications, in particular MS Word, Excel & Powerpoint,
Good command of both written and spoken English and Chinese (including Putonghua)
If you are passionate about our mission and believe you are the one we are looking for, please send us your resume with present and expected salary by clicking "Apply Now". We are looking forward to hearing from you.
Only shortlisted applicants will be contacted. Personal data provided by job applicants will be kept in strict confidence and used only for recruitment and employment-related purpose in accordance with our personal data policies. By submitting your job application, you acknowledge that you have read, understood and accepted the HKTB’s Personal Information Collection Statement Pertaining to Job Application at here.