• Increase of duty-free allowance for luggage articles brought into the Mainland by Mainland residents travelling from Hong Kong takes effect from 1 July 2024. Click here for details.

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“100% DORAEMON & FRIENDS” Tour (Hong Kong)

Doraemon and his friends have arrived in Hong Kong, conjuring up a magical celebration to mark their return to the city after a 12-year hiatus since the "100 Years Before the Birth of Doraemon" exhibition hosted in 2012, as well as the 90th anniversary of their creator, Fujiko F Fujio.

Organised by Creative Brand AllRightsReserved and Fujiko Pro, this event features a secret gadget appearing for the first time, where Doraemon uses a “100% Friends-Calling Bell” to summon friends from across the globe to meet and explore a series of exciting happenings around the city, including one of the world’s largest Doraemon exhibitions.

“100% DORAEMON & FRIENDS” Anywhere Door in Hong Kong

Join Doraemon on a whimsical journey across Hong Kong. Through his magical Anywhere Door, uncover captivating sights and hidden gems. Keep your eyes peeled – Doraemon has delightful surprises in store!
9 July – 8 August 2024
Various venues across Hong Kong
Redeem a Doraemon gift

Spot the Anywhere Doors dotted across Hong Kong. Snap a photo, share it on social media (Facebook, Instagram or Xiaohongshu) with #DORAEMON100 and #DiscoverHongKong, and receive a special Doraemon pin or premium gift.

Redemption time

12pm – 7pm daily

Redemption period
Pin: 9 July – 8 August 2024
Premium gift: Phase 1 from 16 July – 22 July 2024
Phase 2 from 23 July – 11 August 2024

Pin redemption

  1. Upload a post with the Anywhere Door and include the #DORAEMON100 and #DiscoverHongKong hashtags.
  2. Present the post to the staff at the Anywhere Door to claim your pin.

Redemption period
9 July – 8 August 2024, 12pm – 7pm daily

Premium gift redemption

  1. Upload 3 posts, each featuring a different Anywhere Door location and include the #DORAEMON100 and #DiscoverHongKong hashtags.
  2. Present the 3 posts to the staff at Shop G033 at K11 MUSEA to claim your premium gift.

Redemption period
Phase 1 from 16 July – 22 July 2024, 12pm – 7pm daily
Phase 2 from 23 July – 11 August 2024, 12pm – 7pm daily

Supported by

Doraemon Drone Show

20 July 2024
To be confirmed
Close to Tsim Sha Tsui East, Tsim Sha Tsui Promenade, Tsim Sha Tsui, Kowloon

The popular Doraemon Drone Show is back! Once again, 1,000 drones will take flight over Victoria Harbour, forming various classic Doraemon characters and scenes to create a mesmerising visual display for spectators.

“100% DORAEMON & FRIENDS” Tour (Hong Kong)

Free-entry zone

13 July – 11 August 2024
Avenue of Stars, Tsim Sha Tsui Promenade, Tsim Sha Tsui, Kowloon

At the free zone you can find two exhibits. The “100% Doraemon Outdoor Exhibited Area” displays the world's tallest 12-meter inflatable Doraemon sculpture, surrounded by 34 life-sized 1:1 scale Doraemon sculptures, and 10 of his friends and family. These sculptures will be accompanied by colossal manga comic panels creating a breathtaking spectacle against the backdrop of the Victoria Harbour skyline.

At “100% Avenue of Stars”, find Doraemon and friends, including Nobita, Shizuka and others, elegantly dressed in formal attire, gracing the iconic Avenue of Stars. They will be joined by comic-style standees of 13 Hong Kong film practitioners, paying tribute to the Hong Kong film industry.

Ticketed exhibition

13 July – 18 August 2024
6/F, K11 MUSEA, 18 Salisbury Road, Tsim Sha Tsui, Kowloon

Totalling an expansive 10,000 square feet, this exhibition features two ticketed areas and immerses fans into the all-inclusive world of Doraemon.

The indoor “100% Doraemon Manga Art Exhibition Hall” offers an exclusive screening of an animated short film, immersive rooms, interactive installations, replicas of original artworks, and 17 sets of sculptures.

Outside, the “100% Doraemon Sculpture Park” showcases 36 unique and never-before-seen life-sized Doraemon sculptures, including 13 movie Doraemon sculptures and 23 whimsical transformations like Sweet Potato Doraemon, Wild Wolf Doraemon, and Nobita-and-Doraemon hybrid forms.

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