Senior Executive, Tourism Product Development (Product Marketing and Partnership) (1-year Renewable Contract)

Location: Hong Kong

WHO ARE WE?

At the Hong Kong Tourism Board, we take great pride in helping people across the world fall in love with our home. There are many challenges, but we continue in earnest to revitalize and reshape the Hong Kong tourism brand and build sustainable growth for our city’s economy. To achieve our ambition, we are inviting passionate talents with a global mindset to join us at this incredible juncture, and work with a dynamic and fun team.

HOW YOU WILL CONTRIBUTE AND LEARN?

• Assist the supervisor in third party city events marketing and promotion
• Support the development of new tourism product such as neighborhood products and emerging tourism products (e.g. entertainment, festival, wellness, dining events, etc.)
• Identify, assess and facilitate potentials products / city events that can enhance visitors’ experience and drive visitor arrivals;
• Coordinate with external parties and internal departments on the promotion of tourism products and city events;
• Establish and maintain good relationship with external parties (service providers / event organizers / facilities owners etc.) for effective delivery of services;
• Monitor and keep abreast of the latest progress of tourism related developments and update different functional teams in a timely manner in preparation of the overall strategic planning;
• Prepare write up for events and coordinate with internal departments on production of event collaterals;
• Handle enquiries and/or complaints in a professional and efficient manner;
• Manage HKTB databases and website to provide effective and efficient channels to promote products and events;
• Perform administrative support to the team; Undertake any other duties / special assignments as directed by the supervisor

WHO ARE WE LOOKING FOR?

• University graduate, preferably in tourism management / event marketing & promotion;
• At least 3 years of relevant working experiences in attractions marketing / events marketing / event-related operations / public relations account servicing. Experiences in entertainment & dining events is an advantage.
• Self-starter with good presentation, communication and organisation skills;
• Strategic thinking and planning skills;
• Able to work independently, handle multi-tasks and set priorities;
• Proficiency in both spoken and written English and Chinese, Putonghau is an advantage; and
• Proficiency in PC applications – MS Office, Chinese Word Processing.