Assistant Manager, Corporate Strategy

Location: Hong Kong


At the Hong Kong Tourism Board, we take great pride in helping people across the world fall in love with our home. There are many challenges, but we continue in earnest to revitalize and reshape the Hong Kong tourism brand and build sustainable growth for our city’s economy. To achieve our ambition, we are inviting passionate talents to join us at this incredible juncture, and work with a dynamic and fun team.


  1. Prepare analysis for performance monitoring and stakeholder communication
    • Monitor and analyse market intelligence including arrival trends, air connectivity and capacity, economic, competitor activities and consumer trends.
    • Prepare regular reports for Management and stakeholders communication.
    • Compile databases such as destination arrival trends and air connectivity concerning multiple data sources to enable centralised and easy access to up-to-date and relevant market information.
    • Analyse the trend and its implications to the Hong Kong tourism industry.
  2. Conduct in-depth desktop research on market and topical studies
    • Support the team to gather sufficient, relevant and timely information for decision making and strategies formulation.
    • Analyse quantitative and qualitative findings with professional judgement to identify reliable/ authoritative sources to distill insights.
    • Deliver well-structured reports that address management’s business questions.
  3. Assist in Annual Business Plan Process
    • Assist to draw up market outlook with forward-looking implications to facilitate strategies formulation and informed business decisions.
    • Assist to drive the process of business planning and compile the Annual Business Plan.
    • Assist to align processes, resources planning, and department goals with the overall strategy.


  • Degree holder preferably in Statistics or Quantitative Analysis or Business Administration. Degree holder of Communications, Journalism, Translation, or relevant disciplines will also be considered.
  • 5 years of experience, preferably in research, strategic planning and business analysis. Experience in tourism industry is preferable but not essential.
  • Strong sense and knowledge of market intelligence and competitive analysis, both quantitative and qualitative, strong analytical and logical thinking, and detail-minded
  • Solid desk research and report writing skills. Being able to draft a structured and logical analysis plan, conduct research using proprietary databases and Internet resources and distill research results for insights and implications
  • Good communication and interpersonal skills.
  • Strong PC skills, especially in Excel and PowerPoint.
  • Good command of both spoken and written English and Chinese.
  • Agile and flexible – being able to work independently, be adaptable to new tasks and change of plan, work under short turnaround time and tailor deliverables for different parties.

Application Method

If you are passionate about our mission and believe you are the one we are looking for, please send us your resume with present and expected salary by clicking "Apply Now". We are looking forward to hearing from you.

Only shortlisted applicants will be contacted.  Personal data provided by job applicants will be kept in strict confidence and used only for recruitment and employment-related purpose in accordance with our personal data policies. By submitting your job application, you acknowledge that you have read, understood and accepted the HKTB’s Personal Information Collection Statement Pertaining to Job Application at here.

We are an equal opportunities employer.

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