Media cooperation

Popular weekly fashion and beauty magazine anan published a special feature on travelling to Hong Kong, with a cover story highlighting famous Japanese model and actress Nozomi Sasaki’s experience exploring Hong Kong and featuring over 80 pages of Hong Kong recommendations from key opinion leaders from every walk of life. The magazine came up with a walking guide booklet and engaged a large number of readers from Sasaki’s promotion in her Instagram posts and train posters of the magazine cover put up in Tokyo and Osaka.

Publicity value generated by the feature in collaboration with magazine anan: over HK$10.6 million

© anan/Magazine House
© anan/Magazine House