2018

Hong Kong and the Hong Kong Tourism Board (HKTB) regularly receive awards and accolades from the international media and the travel industry. Below is a selection of the most recent awards.

August

Great Outdoors Hong Kong – “Believe it or not, it’s Hong Kong!” won the Silver Award in the Most Effective PR Campaign category of the PR Awards 2018, organised by Marketing Magazine.

The HKTB Annual Report 2016/17 – We Make the Difference won the Bronze Award in the Non-Profit Organisation Online Annual Report category of the ARC Awards 2018.

July

“Art is Everywhere” won the Pacific Asia Travel Association 2018 Grand Award in the Heritage and Culture category.

Old Town Central – Engaging Consumers with Advocates won the Gold Award in the Best Use of Influencer/Advocates category of the Marketing Events Awards 2018.

The HKTB Visitor Centre was recognised by the Hong Kong International Airport Customer Service Excellence Programme 2018 for providing top-notch service to visitors. Three staff members were awarded the Certificate of Appreciation in the following award categories:

  • Individual Excellence Award – Josephine Lam
  • Corporate Excellence Award – Lochlan Cheng, Chung Man Cheng

In the 2018 Best In Travel Poll run by online travel magazine Smart Travel Asia, Hong Kong was voted the “Best City for Meetings” in Asia.

June

The HKTB Annual Report 2016/17 – We Make the Difference won the Grand Award in the Online Annual Report category of the Questar Awards 2018.

The HKTB Annual Report 2016/17 – We Make the Difference won the Silver Award in the Corporate Publications category of the PR Awards Asia 2018.

May

The HKTB won recognition in the “At Your Service” Service Appreciation Campaign Award organised by Hong Kong International Airport in the Government and Related Bodies category for providing top-notch service to visitors:

  • The HKTB was awarded “The Most Helpful Company”
  • Six staff members were voted “The Most Helpful Staff” by visitors. The six awardees were:
    Joyce Lam, Arthur Ho, Catalina Mock Lo, Candy Tse, Cecilia Tsang and Kathy Kung

The HKTB’s “Hong Kong Travel Buddy” – Mobile Chat Service won the ICMI Global Contact Centre Awards 2018 in the Best Chat Support category.

The HKTB Annual Report 2016/17 – We Make the Difference won the Gold Award in the Mobile Media: Annual Report category of the Questar Awards 2018.

April

The HKTB won 16 awards in the Astrid Awards 2018.

  • Old Town Central Campaign: Grand Award in the Promotion category
  • Old Town Central – Old Town Central Dogs: Grand Award in the Video category
  • Old Town Central Q Art Code: Grand Award in the Graphic Design category
  • "Best in Hong Kong – A Traveller’s Guide": Gold Award in the Custom Publications: Travel/ Entertainment category
  • My Hong Kong Buddy Campaign: Gold Award in the Campaigns category
  • My Hong Kong Buddy Campaign: Gold Award in the Video - DVD & Online: Social Media category
  • Old Town Central – Interactive Art Projection: Gold Award in the Special Projects: Interactive Tourist Experience category
  • Discover Hong Kong Facebook Page: Silver Award in the Self-Promotion category
  • Hong Kong Travel Trade Manual 2017/18: Silver Award in the Non-Profit Organisations: Custom Publication category
  • My Hong Kong Buddy Campaign: Silver Award in the Special Projects: Content Marketing Campaign category
  • My Hong Kong Buddy Campaign: Silver Award in the Website: Microsite category
  • Old Town Central Campaign: Silver Award in the Campaigns category
  • Hong Kong Summer Fun Campaign Site: Bronze Award in the Non-Profit Organisations: Website category
  • Old Town Central Campaign: Honors Award in Non-Profit Organisations: Tourism category
  • Old Town Central – Global Campaign, Local Promotions: Honors Awards in the Promotion category
  • The HKTB Annual Report 2016/17 – We Make the Difference: Honors Award in the Annual Reports – Online category

The HKTB won two awards in the Asia-Pacific Stevie Awards 2018:

  • Meet the Hong Kong Pals: Gold Award in the Innovation in Customer Service Management, Planning & Practice: All Other Industries category
  • The HKTB Annual Report 2016/17 – We Make the Difference: Gold Award in the Innovation in Annual Reports category

March

Hong Kong was named “MICE Destination of the Year 2017” in the “2017 Miracle Workers MICE Award” by China BTMICE.

The HKTB Annual Report 2015/16 – Power Up Hong Kong won the PR News’ Nonprofit Awards 2018 in the External Publication or Report category.

February

The My Hong Kong Guide mobile app won the Best Mobile Government Service Award 2018 in the Enhancing Social & Cultural Awareness category.

The HKTB’s Visitor Information & Services Department was accredited “Good Class” in the F&B sector, Retail sector and Office & other sectors category in the HKIA Environmental Management Recognition Scheme.

The HKTB won six awards in the HSMAI (Hospitality, Sales & Marketing Association International) Adrian Awards 2017:

  • Cruise Planners' Passenger Acquisition Test: Gold Award in the Integrated Marketing Campaign category
  • “Best of all, it’s in Hong Kong” Campaign Launch: Bronze Award in the Integrated Marketing Campaign category
  • “Best of all, it’s in Hong Kong” Influencer Campaign: Bronze Award in the Digital Marketing/ Social Media/ Social Networking category
  • Better Late Than Never: Bronze Award in the Public Relations/ Feature Placement Television category
  • International Chinese New Year Night Parade: Bronze Award in the Public Relations/ Special Event category
  • Segmenting PBS for Maximum Relevancy and Gain: Bronze Award in the Public Relations/ Feature Placement Television category

 

The HKTB won 12 awards in the Mercury Awards 2017/18:

  • “20 of the Best in Hong Kong’s Old Town Central”: Gold Award in the Publicity: Media Exposure category
  • Hong Kong Summer Fun campaign site: Gold Award in the Websites/ Mobile Media: Travel/ Tourism category
  • My Hong Kong Buddy campaign: Silver Award in the Promotion/Marketing: Social Media Campaign category
  • HKTB Annual Report 2015/16 – Power Up Hong Kong: Silver Award in the Website/ Mobile Media: Interactive Annual Report category
  • 2017 International Chinese New Year Night Parade: Bronze Award in the Special Events: Holiday Celebration category
  • My Hong Kong Buddy campaign: Bronze Award in the Social Media: Integrated Digital Campaign category
  • My Hong Kong Buddy campaign: Bronze Award in the Video – DVD/ Online: Special Project category
  • HKTB Annual Report 2015/16 – Power Up Hong Kong: Bronze Award in the Annual Reports – Overall Presentation: Tourism category
  • Hong Kong Wine & Dine Festival Website: Bronze Award in the Website/ Mobile Media: Event Site category
  • Old Town Central Campaign: Bronze Award in the Campaigns – Non-Profit/ Public Affairs: Marketing Communications category
  • Old Town Central Campaign: Bronze Award in the Video – DVD/ Online: Online Video category
  • “Best of all, it's in Hong Kong” Brand TV Commercial: Honors Award in the Advertising: Television Ads – Campaign category

January

Hong Kong Travel Buddy – Your Virtual Travel Companion won a Merit Award in the Service Innovation category of the HKACE Customer Service Excellence Award 2017.

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