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Hong Kong's Gems

Time OutBy Time Out Hong Kong (14 September 2011)
Hong Kong's Gem

Hong Kong may be known as the luxury shopping capital of Asia but homegrown fashion talents are making waves with their individual style. From hats and men's fine tailored clothing to couture quality dresses, there is a Made in Hong Kong label just for you. We uncover and profile some of the city's most talented and innovation fashion and accessories designers.

These eight fashion and accessories brands wear the 'Designed in Hong Kong' label high and proud. Get to know the heroes behind the scenes…
Words by Kawai Wong

Moustache Founded 09/09/2009

We are…
Ellis Kreuger, tailor and designer, and Alex Daye, designer and writer.
We sell…
Men's ready-to-wear and bespoke between HK$150 and HK$12,000. And our super JA Daye Guide to Hong Kong!
Our style is…
Quirky, debonair, irreverent and well-made.
Our house welcomes…
Everybody. Except meanies. They can stay away please.
Hong Kong is…
Our main inspiration. Moustache is all about our personal reaction to this city that we now call home. We started this brand because we came from a cold climate and we needed to make clothes to be in this warm one. That really is the genesis of Moustache.
We wish…
That more people would join in and start design houses. We want saying 'made in Hong Kong' to ring around the world with pride. Hello HKSAR government: what about some funding and subsidies for the nascent HK design scene?

Moustache Moustache
Address: 31 Aberdeen St, Central
Also available at Lane Crawford and Konzepp

Daydream Nation Founded 2007

We are…
Siblings Kay and Jing Wong. Graduates of RCA and CSM respectively. Voted as Vogue Talents in 2010.
We sell…
Casual womenswear between HK$500 and HK$3,000.
Our style is…
Poetic, playful, surreal and storytelling.
Our motto is...
'Life is either a daring adventure or nothing!'
Our jaws dropped when…
We saw Karl Lagerfield coming out of the lift of Chanel Studio when we were asked to present our collection of accessories to inspire him.
We wish…
The Hong Kong design scene can unite and share, and stop copying.
Style comes from…
Believing in your taste 300 percent.

Daydream Nation Daydream Nation
Address: 21 Wing Fung, Wan Chai
Tel: +852 2817 6313
Website: www.daydream-nation.com
Also available at Voulez Vous

Hoiming Founded 2007

We are…
Husband and wife Baldwin Pui and Hoiming Fung, both Polytechnic University graduates.
We sell…
Handmade leather handbags and accessories between HK$800 and HK$6,500.
We want to dress…
People who are willing to appreciate alternative designs and, most importantly, with a playful heart. No to those who think that the imported goods are always better, and deny local designs with no apparent reason.
Our best memories lie with…
The Fatto-a-mano collaboration with Fendi and the birth of our 'rose' collection which was inspired by our wedding.
I feel proud…
Seeing this label when sewn onto any design: Made in Hong Kong or Designed in Hong Kong.

Hoiming Hoiming
Address: 17 Wa In Fong East, Central
Tel: +852 2779 9003
Website: www.hoiming.net
Also available at Harvey Nichols

Utah Lee of House of Style Founded 2009

I was…
In fashion design when I was 'young', then became a fitness professional, then I designed jewellery for Episode, and then mother to Jacob and Sophia…
I sell…
Fashion accessories under Utah Lee and baby apparel under Urbankidz between HK$38 and HK$7,000.
My style is…
Urban chic, super cool, simple but sassy.
I'd like to dress…
Rihanna, she's gorgeous!
If I can only have one book…
It'll be Bart Simpson's Guide to Life! Hilarious!
I can tell you a secret about Hong Kong...
And it's not about what you know, it's all about who you know.
Style…
Means less is more, keep it real. I wear black tank tops all the time but I would accessorise with… Utah Lee jewellery!
The design scene in HK should…
stop copying and create our own style.

Utah Lee of House of Style Utah Lee of House of Style
Address: 33 Wellington St, Central
Tel: +852 3188 4621
Website: www.houseofstyle.com.hk

Ccchu Founded 2009

We are...
Husband and wife duo Michael Chu and Ching Ching. Having worked in the fashion industry for years and seeing the perpetual and repetitive modus operandi, we started Ccchu to explore other exciting fashion possibilities.
We sell...
Womenswear and accessories between HK$800 and HK$8,000.
Our style is...
Strong, mysterious, lazy and vigorous.
We design for...
City roamers.
We would like to dress...
Ordinary people.
People love Ccchu because...
Our clothes are unpredictable, and yet they feel the clothes are relevant to their everyday lives.
Our most memorable moment was...
When we were chosen by Time Out as the best local designer 2010.
I wish...
Our local independent design scene could join forces and stand in one line.
Style is...
One's limitations.
We are currently very inspired by... Charles & Ray Eames.

Ccchu Ccchu
Website: www.ccchu.com
Overseas stockist includes Darkroom London and Triple-Major Beijing.

Perfect Tangent Founded 2009

I am...
Pak-man aka Pacman Lee, a man who's passionate about philosphy and aesthetics.
I sell...
Men's ready-to-wear between HK$700-HK$12,800. Womenswear is in the pipeline...
My style is...
Minimal, intellectual, mathematical.
My design motto is...
Design - without compromising elegance - for men who can appreciate functional details.
Perfect Tangent's journey through the years consists of...
Problems, worries. Then solving the problems. And then happiness and achievement.
My happiest moment was...
When Eric Jennings, the head buyer of Saks Fifth Avenue, came to me and said: “Good Job Pac. It is a beautiful collection!”
I love...
Driving in Hong Kong at midnight.
Hong Kong's design scene should...
Think big, think wild, think far!

Perfect Tangent Perfect Tangent
Address: Unit A&B, 7/F, 111 Lee Nam Rd, Ap Lei Chau
Tel: +852 2882 8224
Website: www.theperfecttangent.com

Plotz Founded 2007

I am...
Singchin Lo, engineer-turned-multi-award-winning fashion designer.
I sell...
Novelty womenswear and accessories between HK$900 and HK$3,500.
My style is...
Funky, sophisticated and fine detail.
I would dress...
Anyone who appreciates our design and likes our clothes.
People love our...
Original design that is hard to find elsewhere.
We are proud that...
We are not chasing fast fashion trends. What we care about the most is still making clothes with lots of fine details.
A secret about the fashion industry is that...
It is a never-ending journey. It is hard work season after season.
Every moment is memorable...
But we never look back. We strive to move forward with our designs.
I wish that the Hong Kong's fashion industry...
Could truly understand what fashion is all about. It's not just about trends!

Plotz Plotz
Address: Room 511, JCCAC, 30 Pak Tin St, Shek Kip Mei
Tel: +852 2420 2100
Website: www.xplotzx.com
Also available at Voulez Vous

Jaycow Founded 2006

I am...
Jaycow, a former fashion stylist turned London College of Fashion trained milliner
I sell...
Mens', womens' and bespoke hats between HK$2,800 and HK$2,800
My style is...
Authentic, fun, romantic, regal
I would love to dress...
The Duchess of Cambridge, Kate Middleton
I started on millinery when...
I read a course description at LCF. I thought hat making actually sounded quite romantic. I totally fell in love on the first day of class and never looked back...
I am proud of...
Myself for being the pioneer milliner, introducing millinery to Hong Kong
I wish...
Local designers would be featured more often in magazines. I'm bored of seeing luxury brands being featured in glossy magazines all the time.
Style is...
Not what you see on a person on the outside. Style is what you can feel coming from the inside.

Jaycow Jaycow
Address: Hatwoman, Shop 209, Man Yee Arcade, 68 Des Voeux Road Central
Tel: +852 2167 8337
Website: www.jaycow.com

Information in this article is subject to changes without advance notice. Please contact the relevant product or service providers for enquiries.

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