2017

Hong Kong and the Hong Kong Tourism Board (HKTB) regularly receive awards and accolades from the international media and the travel industry. Below is a selection of the most recent awards.

July

In the 2017 Best In Travel Poll run by online travel magazine Smart Travel Asia, Hong Kong was voted the “Best City for Meetings” in Asia.

The HKTB was awarded the “2017 Certificate of Excellence” by TripAdvisor in recognition of the staff’s excellence in providing visitor services.

June

The HKTB won recognition from the Hong Kong International Airport Customer Service Excellence Programme 2017 for providing top-notch service to visitors. Four staff members were awarded the Certificate of Appreciation in the following award categories:

  • Individual Excellence Award – Cecilia Tsang, Mimi Ho
  • Corporate Excellence Award – Ashley Li, Koey Hsu

Hong Kong was awarded the Most Attractive MICE City Destination in the 10th China MICE Industry Golden Chair Awards 2016/17, organised by MICE magazine.

May

The HKTB won 2 awards in the 3rd Hong Kong Public Relations Awards (2016).

  • Hong Kong LIVE in Bordeaux: Gold Award in the Event Management category
  • 2016 Hong Kong Cyclothon: Silver Award in the Stakeholder Communications category

Hong Kong Pulse 3D Light Show (2016 Hong Kong Summer Fun) won a Platinum Award in the Special Event category in 2017 AVA Digital Awards.

April

The HKTB won 6 awards in Astrid Awards 2017.

  • DISCOVER HONG KONG – A Traveller’s Guide: Gold Award in the Non-Profit Organizations category
  • “Best of All, It’s In Hong Kong” campaign site: Silver Award in the Campaigns category
  • #DiscoverHongKong Stories UGC campaign: Bronze Award in the Promotion category
  • Discover Hong Kong Facebook page: Bronze Award in the Self-promotion category
  • 2017 International Chinese New Year Night Parade - HKTB parade floats & mascot: Bronze Award in the Special Projects: Holiday Event category
  • “Best of All, It’s In Hong Kong” new brand campaign: Honours Award in the Campaigns category

The HKTB won 2 awards in Asia-Pacific Excellence Awards 2016 organised by Communication Director Magazine.

  • “Meet-the-Pals” programme: Winner of Storytelling category
  • 2016 Hong Kong Cyclothon: Winner of Issue & Reputation Management category

The HKTB scooped 6 awards in Asia-Pacific Stevie Awards 2017.

  • “Hong Kong Travel Buddy” - your virtual travel companion: Gold Award for the Innovative Use of Technology in Customer Service - All Other Industries
  • Concierge Service: Gold Award for Innovation in Customer Service Management, Planning & Practice - Other Service Industries
  • “A Taste of Hong Kong” Season 3: Silver Award for Innovation in the Use of Celebrities or Public Figures
  • The HKTB Annual Report 2015/16–Power Up Hong Kong: Silver Award for Innovation in Annual Reports
  • Hong Kong LIVE in Bordeaux 2016: Silver Award for Innovation in Consumer Events - All Other Industries
  • 2016 Hong Kong Cyclothon Social Media Communications: Bronze Award for Innovation in the Use of Social Media - All Other Industries

March

The HKTB visitor centres won a Bronze Award under “Front-Line Customer Service Team of the Year - All Other Industries - 100 or More Employees” classification in “Customer Service & Contact Centre Team” category in 2017 Stevie Awards for Sales & Customer Services.

The reposition of My Hong Kong Guide mobile app won a Bronze Award in the Best App – Hospitality and Travel category in Mob-Ex Awards 2017.

In 2016/2017 Mercury Awards, the HKTB’s “A Taste of Hong Kong” Season 3 and“Hong Kong New Year Countdown Celebrations 2016” campaign were named the “Best of Publicity” and the “Best of Social Media” respectively.
In addition, the HKTB also won 5 awards in other categories, including:

  • “A Taste of Hong Kong” Season 3: Gold Award in the Publicity: Celebrity Campaign category
  • “Hong Kong New Year Countdown Celebrations 2016” campaign: Gold Award in the Social Media category
  • “Hong Kong New Year Countdown Celebrations 2016” campaign: Gold Award in the Promotion/Marketing: Social Media Campaigns category
  • “Best of All, It’s In Hong Kong” brand campaign site: Gold Award in the Websites/Mobile Media: Brand Awareness category
  • Discover Hong Kong Instagram: Silver Award in the Social Media category

The HKTB was recongised as “The Progressive Association” in Exhibition Excellence Awards 2017 organised by India’s leading trade show magazine Exhibition Showcase.

January

The HKTB’s Seoul office was voted the Best National Tourism Office for the sixth consecutive year in a survey conducted by Korea Travel News, a leading journal in the Korean travel industry.

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